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RCR is a leading provider of integrated engineering solutions in the infrastructure, energy and resources sectors
A website with the ability to effectively differentiate itself from the competition through a unique and recognisable visual branding approach, easy to use navigation for all stakeholders and enhanced functionality to be able to present a range of products on-line was the basis for the design and build of a new site.
A movie of RCR’s intelligent and innovative approach to providing engineering services to the energy, infrastructure and resources sectors was developed using a storyboard that combined together a series of messages and the use of only still photos. By bringing in a variety of animated effects through a series of transitions, the movie took on a surprising edge that gave it both appeal and strong visual impact.